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Marketing Communications, Energy Storage: Mercedes-Benz R&D North America

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Listed in Alternative Transportation, Clean Tech & Renewables, Communications, Marketing

Company Description:
Mercedes-Benz Research & Development North America, Inc. (MBRDNA), a Daimler company, consists of five business areas including Connected Car, UI & Telematics, Testing and Regulatory Affairs, Powertrain & eDrive, Advanced Exterior Design, and Advanced User Experience Design. All five business areas are focused on delivering a positive impact on Daimler products through the advancement of safe, convenient, and sustainable vehicles. Working together, MBRDNA remains a successful symbol of automotive research and development in North America.

Here at MBRDNA, we are looking for talented, energetic, and committed individuals to join our diverse team. Our employees are the key to our success, and we support each individual in fulfilling his or her potential. We proudly continue the pioneering work initiated by founders Gottlieb Daimler and Carl Benz over 125 years ago.
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The Energy Storage Marketing Coordinator will lead marketing activity for energy storage products launched in the US market. This includes developing messaging, managing conference and events, creating exhibit booths, and producing marketing collateral. The newly formed energy storage division will experience fast growth and needs someone willing to move quickly with an evolving market.

Key Tasks & Responsibilities:-

Develop and execute strategic marketing plans for new energy storage products coming to market. Collaborate on the targeting and positioning of new products to develop the value propositions and key messages for different audiences. Determine relevant marketing channels.

Lead the creation and delivery of marketing collateral for regular campaigns, including print, digital & video pieces, web content and social media presence. Manage external vendors and agencies to ensure efficient, timely delivery of quality work.

Plan, manage and execute all marketing related events including conferences and media events.

Measure and report the success of marketing plans to key stakeholders internally.

Skills & Attributes:

Event Planning: Capable from inception to implementation to plan and execute events, including budget preparations and post-event analysis.

Collateral Creation & Development: Concept development, production process, various forms of print and digital media, and tools for measurement of effectiveness.

Strategic Planning: Market research sources and data analysis techniques, marketing plan development, strategic and creative execution, analysis of results.

Attention to detail and can manage multiple projects simultaneously.

Self-starter; able to succeed with little oversight

Flexible and can adapt to fast changing environment

Excellent communication and interpersonal skills

Ability to plan, execute, control and document project progress using MS-Office standard software.

Preferred qualifications:

Knowledge of energy storage, clean tech, solar or renewables industry

Bachelor degree and 3-5 years of related professional experience.

Desire to be part of a fast-paced dynamic team.

25% domestic travel. Available to work some holidays/weekends when required. Valid drivers license.

Education & Experience:

Bachelor’s degree in Marketing, Business Administration, Communications, Public Relations or equivalent experience

Apply here: MBRDNA


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